Babies are messy… that’s a fact. Many parents believe that they need to use a harsh detergent in order to get stains out of baby clothes. That is where I like to intervene as both a doctor and a mom.

Harsh detergents are so damaging to a baby’s skin. Ivory Snow Stage 1: Newborn baby laundry detergent is tough on stains but is also gentle on baby’s sensitive skin. Ivory Snow Newborn is a hypoallergenic baby laundry detergent that has an irresistible baby scent. Most people think that a sensitive detergent cannot be tough on stains. This is where they are mistaken.
Ivory Snow detergent is specially formulated to be gentle on newborn babies’ delicate skin, while still helping to remove all those classic newborn baby stains such as food and dirt. I tell parents to pre-soak their little ones’ stained clothes in some Ivory Snow for 30 minutes prior to washing baby clothes.
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