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Ivory Snow Products for the Family

Audrey McClelland, Founder of Mom Generations and Cast Member of TLC’s ‘What She Said’

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Products for entire family

With 5 kids, you can just imagine how much laundry I do on a daily basis.

I’m not exaggerating, I probably do about 3–4 loads of laundry a day!

I always joke with my children telling them that our laundry basket seems to never have a bottom! It’s constantly filled with clothing, towels, blankets, bathing suits and sheets. To be honest with you, I don’t mind. I actually like doing laundry for my family. I love putting clean sheets on everyone’s beds. I love putting away clean pants and shirts and tees. I love putting Victoria’s clean blankies in her crib. It makes me feel good as a mom.

As the laundress in my family, I’m used to the different laundry stages of life for my kids. There’s different laundry needs for each stage – newborn, baby, toddler, and then full-on kids – and I love that I can rely on products to help me address their growing and changing needs. Ivory Snow laundry products have your family covered every step of the way.

I started using Ivory Snow in 2004 after I had my William. I would wash all of his clothing with Ivory Snow baby laundry detergent because I knew it was a great fabric care solution for my baby’s clothing and blankets and sheets. Ivory Snow is gentle and hypoallergenic and it was what I felt more comfortable using on his items. It worked beautifully for me – got all the stains out and really kept his clothing clean and fresh. I loved it so much, I kept using it for each new baby that we had, all the way through my Victoria.

William and Alexander, my oldest 2 guys… they’re all about being active and fashion-forward boys. Athletic jerseys, button-down shirts, jeans, sweatpants – these are my normal laundry needs with these guys. Grass, dirt and sweat seem to be the stains of choice for my big guys!

Benjamin and Henry, my youngest 2 guys… they’re all about being active, too – but they’re more into colouring and painting and doing arts & crafts projects with me at home. So besides the normal grass, dirt and sweat, I’m also battling marker, paint and (I’m going to admit it!) food stains on their clothing.

My Victoria, well… she’s an active toddler. She’s into EVERYTHING! And she’s NON-STOP! I joke with my husband that she’s tougher to keep up with than the 4 boys ever were together! She’s a typical baby… juice stains, food stains, and the knees on her pants are always dirty from crawling around and just being a go-getter and doer!

What I love about Ivory Snow detergent is that it evolves as a family’s laundry needs evolve. Ivory Snow is there for you and your little ones at every stage of babyhood.

I recently tried out 3 Ivory Snow products – Ivory Snow Stage 1: Newborn detergent, Ivory Snow Stage 2: Active Baby detergent, and Ivory Snow Blissfuls In-Wash Scent Booster – on some of my laundry needs for my family.

Since my Victoria is 20 months and has outgrown all of her newborn baby clothing, I took all of her newborn clothing and washed it for one of my girlfriends, who just had a baby girl. I had onesies, socks, pants and little blankets to pass along to her. I loved using Ivory Snow Newborn because it’s specially made for newborn babies’ delicate skin. It has been trusted by moms for over 75 years (I’ve been in on 10 of these years!).

For my 12-month old nephew, I tried Ivory Snow Active Baby! It is specially designed with your developing baby in mind, and it helps remove all the messes your baby finds while crawling in grass and dirt. Let Ivory Snow Active Baby care for the messes, so you can spend more time enjoying the precious moments of babyhood. This detergent really does help with stain removal! My nephew is a big crawler, so the knees on his pants are always dirty! Ivory Snow Active Baby worked amazingly on his clothing!

My most FAVOURITE new Ivory Snow product that I used was Ivory Snow Blissfuls. Oh, my… the smell is HEAVENLY. I couldn’t get over how fabulously it worked! Ivory Snow Blissfuls In-Wash Scent Booster gives you more of the baby fresh scent you love. Every mom knows that new baby smell. You can HAVE that same baby smell with Ivory Snow Blissfuls! I am actually using it on ALL my laundry right now! It’s easy to use! All you have to do is add the designated amount of Ivory Snow Blissfuls into your load of laundry for long-lasting freshness. Ahh… Ivory Snow Blissfuls brings you right back to those precious and special memories of your newborn.

As your family grows, it’s important to make sure you’re using fabric care products that are tailored to each of their different life stages. As a mom of a baby right now, I love that Ivory Snow keeps the needs of mom in mind while creating wonderful products for their consumers.

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