Bring Back that New Baby Smell

Who hasn’t felt the urge to nuzzle their nose into a baby’s soft, snuggly sleeper at some point? That baby fresh scent is a smell like no other, and Ivory Snow knows just how much you’ll want to hold onto it after your newborn has grown.

You can add Ivory Snow Blissfuls In-Wash Scent Booster to any load of your family’s laundry to get more of that one-of-a-kind, baby fresh scent you love, with every wash. Ivory Snow Blissfuls is specially formulated to complement Ivory Snow baby laundry detergents. It’s also designed to dissolve completely in water, so after washing you’re left with Ivory Snow detergent’s gentle clean and a long-lasting baby scent.

They grow up so fast

After your little one is born, that new baby smell becomes an important source of connection between the two of you. It’s a part of each moment that you and your newborn spend together. When you smell it again, years later, it will summon memories of all the firsts that you and your own baby shared.

As your baby grows up, you’ll continue to share new and wonderful experiences every day. But it’s normal to miss some of those special moments from babyhood.

With Ivory Snow Blissfuls In-Wash Scent Booster, you won’t have to let go of the sweet scent of babyhood just yet, even if your little one has outgrown his or her baby toys and clothing. No matter your child’s age, you can add Ivory Snow Blissfuls scented beads to any load of laundry and bring back that amazing baby odor you love and leave clothing with long-lasting freshness.

Your child is only a baby for one year, but you can continue to add Ivory Snow Blissfuls to your washer long after babyhood is over; Blissfuls will bring back that baby fresh scent—and all those special memories that come with it—even after that first precious year is through.